1. Basic Requirements on Media’s Identity
1.1. Legal Entity Name
The Media Outlet, as Conforming Entity, shall provide the name designating the Legal Entity or entities under which it is conducting business. In some cases, this will be the company or public entity (branch of government, parliament, legally authorised state institution, etc.) that has ultimate legal ownership of the Media Outlet. This usually is the body that would be held liable in a court case. It is the body that enters into transactions such as paying employees and suppliers or receiving funds from readers, viewers, customers, advertisers and other sources of funding.
What is the Legal Entity Name?
1.2. Contact Details and Identifiers
The contact details that shall be provided are the postal address and both a general telephone number and email address for the Legal Entity or entities designated in clause 1.1 “Legal Entity Name”, as well as existing identifiers. Clarification: This should be the contact details for the Legal Entity. Elsewhere in this document, means of contact for reader, viewer or listener enquiries, editorial input and other purposes are required.
What is the postal address for the Legal Entity?
21000 Novi Sad
Serbia Serbia
What is the general telephone number for the Legal Entity?
What is the email address for the Legal Entity?
Is the Legal Entity required to have a Tax ID, a Registration ID, a DUNS number and/or other identifiers?
YesWhat are these IDs for the Legal Entity?
Are there any other governmental or other identifiers that a certification body could use to verify the identity of the Legal Entity?
No1.3. Description of Media Outlet
The Conforming Entity shall list all brand names, titles, publication names, etc. under which its Content is published, broadcast, printed or otherwise disseminated to the public or customers. These will be known for this document and this process collectively as the Media Outlet. It is that Media Outlet that will conform with this Journalism Trust Initiative Standard. This is the Conforming Entity. These include all names used on website URLs and on social media accounts, etc.
What Brand Name(s), titles, publication names, etc. do you use to publish Content?
Portal 021.rs
Radio station 021 (local frequency)
Streaming platform for the radio - radio021.rs
Radio Cafe
Online shop ShopiNS (https://shopins.rs/)
Broadcasting company 021 Ltd. from Novi Sad was founded in 1997 and is the leading publishing house operating in the territory of Vojvodina. It comprises Radio 021 (local frequency 92.2 MHz, stream - www.radio021.rs), Portal 021.rs (www.021.rs), Radio Café (catering facility), and the online gift shop ShopiNS (www.shopins.rs).
Portal 021.rs is the most influential regional media outlet and the primary source of information from the area of Novi Sad and Vojvodina for all national and neighboring country media outlets. Meanwhile, Radio 021 has been one of the most popular radio stations in Novi Sad since its establishment.
On a monthly basis, 021.rs has 1.2 million unique visitors and over 10 million page views. In 2023, 021.rs was visited by 12 million unique users, and 128 million pages were opened. (Google Analytics) According to ContentInsight data, more than half of the traffic occurs through direct visits to the website. According to the same source, over 35 percent of our audience represents engaged users.
1.4. Distribution Channels and URLs
The Media Outlet shall list all URLs on which it publishes. If broadcast or audiovisual, the Media Outlet shall list all terrestrial frequencies, satellite, cable, streaming and other platforms on which it is distributed.
Does the Media Outlet publish on any URLs?
YesOn what URLs do you publish?
https://radio021.rs/
Does the Media Outlet publish any content on any social media?
YesWhat are the social media URLs, handles, addresses or names that you use to publish?
Instagram: Radio 021 (radio_021)
X: Radio 021 (Radio021)
TikTok: 021.rs_novisad (Radio 021)
Instagram: https://www.instagram.com/radio_021/
X: https://x.com/Radio021
TikTok: https://www.tiktok.com/@021.rs_novisad
Does the Media Outlet publish any content by broadcasting and/or streaming?
YesWhat are the terrestrial frequencies, channels, satellite identifiers, other platforms or applications that you use to publish?
1.5. Safety Concerns
The Media Outlet shall at all times keep the safety (including digital safety and cybersecurity) of staff, contributors and owners as a primary concern. If full transparency of contact details or other information might endanger individuals, the Media Outlet shall describe what it can about the legitimate reasons for a lack of disclosure or use of pseudonyms for that purpose. Safety concerns shall not be misused to refrain from disclosure.
Do the Media Outlet's Editorial Guidelines state that the safety of all journalists shall be treated as a primary concern?
YesAre there any reasons that the Media Outlet has for withholding information on any of the questions as part of this JTI Standard process?
No1.6. Location
The Media Outlet shall provide the physical address of the headquarters of the legal entity referred to above in 1.1 Legal Entity Name. Clarification: This is necessary in cases where the address listed in the Contact Details clause (1.2) does not specify a physical location, or where the location designated by the contact details referred to in 1.2 is not the same location as the headquarters. Clause 1.5, Safety Concerns, may be applied.
Is the physical address of the Legal Entity different from the postal address according to question no. 2?
NoDo you have a safety-related reason for not providing it?
No1.7. Founding Date
The founding date of the Legal Entity referred to in clause 1.1 “Legal Entity Name” shall be specified. If the Media Outlet designated in clause 1.3 “Media Outlet” has a different founding date, the history of former legal entities and their founding dates shall be listed.